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26 January 2003 @ 10:50 am
Not quite Darwin  
This is one of those things where you can't decide who was stupider, the people involved or the radio station. Didn't *anyone* involved in the promotion have even the briefest dimmest thought that maybe all the warnings involved in buying dry ice suggest that maybe you shouldn't have people sit on it? And didn't any of the people involved realize that they were indeed freezing their asses off for a couple of tickets?
 
 
 
Al Pettersoneyelessgame on January 27th, 2003 10:31 am (UTC)
One might consider there is value in the American cliche of "Let's first run this idea past the legal department, shall we?"
Lauratavella on January 30th, 2003 09:53 am (UTC)
Indeed. I'm just boggled that even if anyone didn't think of it ahead of time, that once they unpacked the ice that no one touched it once and said 'jesus, this is a fucking bad idea, what were we *thinking*?'